What are the most popular dessert trends in Korea?
Recently, the Korean dessert market has been filled with creative menus that highlight the harmony between tradition and modernity. While the focus used to be on simple sweetness, the key now is to satisfy both visual appeal and unique textures. Menus trending among the younger generation spread rapidly via social media and have become an essential part of the itinerary for tourists visiting Korea.
Yakgwa: The Heart of the Hallmanial Trend
Yakgwa is a traditional Korean confection, and recently, 'chewy Yakgwa' has become highly popular. Moving away from the traditional hard texture, the latest trend is to pair it with ice cream or enjoy it as a sandwich between cookies.
- Topping it with vanilla ice cream creates a delightful contrast in temperature.
- When paired with coffee, an unsweetened Americano helps neutralize the sweetness.
Tanghulu: A Trend in New Textures
Tanghulu is a snack that emphasizes a crunchy texture by coating fruit in a sugar shell. It utilizes various seasonal fruits like strawberries, Shine Muscat grapes, and mandarin oranges, with the key being a thin, even layer of sugar. The secret to its popularity is the 'crunch' sound and the burst of fruit juice that follows with every bite.
- If the sugar coating is too thick, it can stick to your teeth, so choose ones with a thin, even coat.
- Storing them in the refrigerator for a short while makes the sugar shell firmer, enhancing the texture.



